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As a longtime player, coach, and fan of sports, I have developed a belief system that draws from the gridiron/sports and apply those same life lessons into our Youth Programs and Sports Camps.  As human beings, we all have a champion inside us.  Our youth do as well.  My desire to positively impact the lives of youth is surpassed only by my commitment to my faith and my family.

Viliami Tuivai immigrated to the United States in 1975 from the Kingdom Island of Tonga. He had to learn the English language and grew up in humble beginnings in Pomona California. Stood in line for lunch with a free lunch ticket till high school because of his family’s financial struggles and could never afford to play sports on recreation or club teams as a child because of the same reasons. Sports has played a major role in his development and progress and started playing team sports in Jr. High and really experienced the importance and value of team and self confidence that came from playing sports and training in high school. He told himself that one day he’ll offer free camps and clinics for kids who lived and shared that same experience of his childhood struggles; and in 2013 that Passion Project came to life with the support of community champions in the region of the 916 and nationally.


Coach’s Passion Project as a Community Leader is Invictus Youth Foundation which he is the Founder and President which teaches Life Skills through free camps and programs in basketball, football, soccer, volleyball, snowboarding, and skiing. Established in 2013 the foundation impacts and inspires hundreds of kids yearly. His resounding impact garnered being inducted into the Elk Grove Hall of Fame in November of 2021. It is the hope and mission of Invictus Youth Foundation that:


Each child in our Program knows what CHARACTER is

Makes CHOICES that reflects that highest level of INTEGRITY

That absolutely BELIEVES that they can excel in ACADEMICS

And strives to be a CHAMPION in every phase of their LIFE


Professionally Coach V is a Success Coach, Author, National Keynote Speaker, Community Leader, and Hollywood Radio Show Host. For more than a decade tens of thousands have gained value from his Pasifika spirit, mesmerizing energy, and transformational empowerment of Coach V’s business and personal development approach.


As a Success Coach Viliami trains and teaches in 30 industries, Fortune 1000, Fortune 500 and Fortune 100 Companies, is in 8 markets nationally, and has Virtual Coaching Clients that works with him monthly, bi-monthly and quarterly.


He is the author of the book Life Champion, Life Lessons That Yield Championship results. In the book he shares his mind set and approach in which he attributes to experiencing 125 wins and 18 lessons in11 years of NCAA Football. Which includes 7 Conference Championships and 2 BCS Fiesta Bowl Championships. Those same life lessons helped him overcome growing up in humble beginnings to achieving and living out his American Dream today.


Coach is a National Keynote Speaker to National, State, County, City Agencies, Non-Profits, Community Organizations, Churches and Businesses.


He is the host of The Coach V Show, a Hollywood Radio Show focused on Personal Development-Broadcast from Hollywood’s Dash Radio Studio’s and Powered by Island City Media Group. The Show airs Monday’s at 7 PM PST. The Show Premiers on Spotify on Tuesdays as The Coach V Podcast.


Coach V and his Wife Martha who is a Labor and Delivery Nurse reside in Elk Grove California with their two children where each day as a family they work to be their best and live their best life; wherever they are, together.


  • Life, Leadership, Business Coach

  • Master Speaker on “Life Champion” Series 

  • UC Davis BSS 


  • Former NCAA Football Coach 

  • Linebacker Coach/Director of Football Operations

  • NCAA Football Record: 11 Years: 125 Wins and 18 Lessons (Not Losses) 

  • 8 Seasons of Division 1 Football: 7 Conference Championships 

  • 8 Bowl Game Appearances, 4 Bowl Championships 

  • 2 BCS Bowl Championships 

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